Google Creator Playbook Version 4 Manuel d'utilisateur télécharger pdf (Page 66)

Cross-promotion & Collaboration

Strategy:

Work with other creators and cross-promote content

between channels.

Why It Works:

Collaborating with and promoting other creators in

the community can be one of the most powerful

ways to reach new audiences. Other YouTube creators

are a critical part of your community on YouTube.

How To Do It:

Create a strategy to cross-promote your content to

relevant audiences. Find and reach out to channels

with similar audiences for collaborations.

Eect

• Channel Views

• Subscribers

• Views

Optimization Type

Pre-Production

Production

Publishing

Post-Publishing

Time Cost

Major:

Full Day or More

Impact

5 out of 5

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Google Creator Playbook Version 4 Manuel d'utilisateur Page 66