Google YouTube Creator Playbook Guide Music Manuel d'utilisateur télécharger pdf (Page 21)

Content Upload Frequency

How can I create new content more regularly for YouTube fans?

Creating quality music videos is not only costly and time-consuming, but it is also typically dependent on key

album release dates. How can you entice your fans to keep coming back to your channel even when you don’t

have a new “ocial” music video? This is your chance to be creative—think about ways to create more content,

upload more frequently and engage with your fans through your channel’s activity feed.

Get creative!

Supplement ocial videos with:

• Lyric videos

• Remixed songs or b-sides

• Tutorials

• Artist video blogs

• Interviews

• Behind-the-scenes, tour footage, and making-

of videos

Behind the scenes

• /DavidChoi

A live or acoustic version

• / VanMorrisonOcial

Street performances

• /LindseyTime

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Google YouTube Creator Playbook Guide Music Manuel d'utilisateur Page 21