Google PRINCIPLES OF MOBILE SITE DESIGN: DELIGHT USERS AN Manuel d'utilisateur télécharger pdf (Page 36)

22. TELL USERS WHICH

SCREEN ORIENTATION

WORKS BEST

Study participants tended to stay in the same

screen orientation until something prompted them

to switch, like trying to read small type or watch a

video. Either design for both landscape and portrait,

or encourage users to switch to the optimal screen

orientation - but make sure your important calls-

to-action can be completed even if they ignore the

suggestion to switch.

Sample screen for illustration only.

Key Takeaway

Communicate to users if your site works

best in a certain orientation, but ensure

your important calls-to-action can be

completed regardless of orientation.

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Google PRINCIPLES OF MOBILE SITE DESIGN: DELIGHT USERS AN Manuel d'utilisateur Page 36