Google PRINCIPLES OF MOBILE SITE DESIGN: DELIGHT USERS AN Manuel d'utilisateur Page 25

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Whether it’s making a purchase, getting a quote
or joining an email list, your user’s conversion
experience should be as seamless as possible.
This section explores how to reduce friction
at the nish line through streamlined form entry.
14 STREAMLINE INFORMATION ENTRY
15 CHOOSE THE SIMPLEST INPUT
METHOD FOR EACH TASK
16 PROVIDE A VISUAL CALENDAR
WHEN SELECTING DATES
17 MINIMIZE FORM ERRORS WITH
LABELING AND REAL-TIME VALIDATION
18 DESIGN EFFICIENT FORMS
25
FORM ENTRY
PRINCIPLES
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