
19. OPTIMIZE
YOUR ENTIRE SITE
FOR MOBILE
Unsurprisingly, participants had a much easier time
navigating mobile-optimized sites than trying to
navigate desktop sites on mobile devices. Sites that
included a mix of desktop and mobile-optimized
pages were actually harder for participants to use
than all-desktop sites.
Key Takeaway
Your site is easiest to use if all your
pages are designed for mobile.
33
Example from J Crew Mobile Site.
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